MICE NEWS

MICE News

Read the latest news and updates on Korea's tourism and meetings industry

Press Releases

Korea Launches New Marketing Campaign for Korea Unique Venues 2021 2021-07-22 Korea MICE Bureau launches a new marketing campaign for Korea Unique Venues, including a set of promotional videos and SNS contents.

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Korea Prepares to Resume Tourism with New International Travel Expo 2021-06-14 Korea will debut a brand new comprehensive travel expo, Korea International Travel Expo (KITE 2021), combining four Korea tourism events under MICE, Korea Travel, Luxury Travel and Medical Wellness sectors this coming June 29 – July 13, 2021.

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Opening of EXCO 2nd Exhibition Hall in Daegu 2021-05-20 Daegu City held the Opening Ceremony of EXCO’s 2nd Exhibition Hall (East Wing) on April 28th at the plaza in front of the new exhibition hall.

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Korea Welcomes New Convention Center in Ulsan Metropolitan City 2021-04-23 Korea is set to unveil its newest convention center, Ulsan Exhibition and Convention Center (UECO) on April 29, 2021. UECO will be the 17th convention center in Korea, anticipated to turn the Southeastern Metropolitan City of Ulsan into the next hub for the Korean MICE industry.

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New Cultural Complex Opens in Seoul’s Yeouido District 2021-03-18 A new cultural complex, Parc.1, has opened in Seoul’s Yeouido district, combining business, shopping and leisure in one stop, with the opening of two high-rise office buildings, luxury hotel Fairmont Ambassador Seoul, and The Hyundai Seoul, a new concept shopping center.

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New Aquarium Marks Completion of Suwon MICE Complex 2021-02-15 The opening of a new aquarium, 'Aqua Planet Gwanggyo', completes the Suwon MICE Complex in Gyeonggi Province.

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Plans Underway for First Convention Center in Gangwon Province 2021-01-27 Plans are underway for the construction of a new international convention center in Chuncheon, Gangwon Province, the first international convention center in the province.

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Korea MICE Bureau Introduces New Support for International Conventions 2020-11-26 In response to the prolonged COVID-19 situation, Korea MICE Bureau, under the Korea Tourism Organization (KTO), released an updated COVID-19 support program for International Conventions to provide extra assistance to groups affected by the pandemic.

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News

( Total : 698 )

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KTO News list(No, Category, Title, Date, Hit)
No. Category Title Date Hit
698 Industry Event Highlights: Korea International Travel Expo 2021 2021-07-29 Hit:9
697 Press Release Korea Launches New Marketing Campaign for Korea Unique Venues 2021 2021-07-22 Hit:34

Korea Launches New Marketing Campaign for Korea Unique Venues 2021

 

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Photo: Korea House in Seoul, one of the selected Korea Unique Venues (Credit: Korea House)

Under the ongoing COVID-19 situation, the Korea MICE Bureau has turned to digital outlets to promote the updated Korea Unique Venue program with a brand new marketing campaign. The new campaign features a set of promotional videos along with SNS and media contents.

Started in 2018, the Korea Unique Venue program comprises a list of recommended MICE venues in Korea, selected based on their ability to host MICE events while offering unconventional settings for memorable experiences. These locations showcase Korea’s rich history, colorful culture and tradition, with the selection including everything from cruise ships to traditional folk villages to national museums. The program began in 2018 with a list of 20 venues, and since then has expanded to include a total of 39 venues. 

In-person MICE travel continues to face difficulties around the world under COVID-19 restrictions, and with difficulties in bringing overseas MICE travelers to Korea, the Korea MICE Bureau hopes the marketing campaign will serve as an opportunity to bring Korea’s MICE venues to the world virtually.

The new promotional video combines the unique charms of the venues in collaboration with dancers to highlight a specific mood and feel for each venue. Busan Cinema Center transforms into a stage for ballet, while street dancers take over the tracks at Inje Speedium. Additionally, the opening of a new Korea Unique Venue microsite offers detailed information on the Korea Unique Venues using a new, easy-to-navigate platform. The dedicated microsite provides convenient access to information on each venue, including photos, rental facility information, service and equipment and more. 

Korea MICE Bureau continues to seek ways to provide improved, informative content on Korea Unique Venues to help MICE visitors prepare for their future visits to Korea.

Click here to visit the new Korea Unique Venue microsite.

 

 Complete List of Korea Unique Venues

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No.

Region

Name of Venue

1

Seoul

Korea Furniture Museum

2

Seoul

National Museum of Korea

3

Seoul

Nodeul Island

4

Seoul

Oil Tank Culture Park

5

Seoul

Korean Stone Art Museum

6

Seoul

Eland Cruise

7

Seoul

Floating Island Convention

8

Seoul

Korea House

9

Incheon

Jeondeungsa Temple

10

Incheon

Tri-Bowl

11

Incheon

Panoramic 65

12

Incheon

Hyundai Cruise

13

Gyeonggi

Gwangmyeong Cave

14

Gyeonggi

Korea Manhwa Contents Agency

15

Gyeonggi

Korean Folk Village

16

Gyeonggi

Hyundai Motorstudio Goyang

17

Gangwon

DMZ Museum

18

Gangwon

Gangneung Ojuk Hanok Village

19

Gangwon

Nami Island

20

Gangwon

Alpensia Ski Jumping Center

21

Gangwon

Wonju Hanji Theme Park

22

Gangwon

Inje Speedium

23

Gangwon

Haslla Art World

24

Chungnam

The Independence Hall of Korea

25

Chungnam

Sunshine Studio

26

Jeonbuk

Royal Room of King

27

Jeonbuk

Korea Sori Arts Center

28

Gwangju

Asia Culture Center

29

Gyeongbuk

Gyeongju National Museum

30

Gyeongbuk

Hwangnyongwon

31

Daegu

Daegu Art Factory

32

Gyeongnam

Clayarch Gimhae Museum

33

Busan

Nurimaru APEC House

34

Busan

The Bay 101

35

Busan

Museum DAH:

36

Busan

Busan Cinema Center

37

Jeju

Bonte Museum

38

Jeju

Spirited Garden

39

Jeju

Jeju Folk Village

 

 

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696 Travel Quarantine Exemption for Fully Vaccinated Visitors Starting July 1 2021-07-22 Hit:20
695 Travel Social Distancing Level Adjustments Starting July 1 2021-06-28 Hit:31
694 Industry Korea MICE Expo - Pre and Post-COVID-19 2021-06-28 Hit:43
693 Press Release Korea Prepares to Resume Tourism with New International Travel Expo 2021-06-14 Hit:37
692 Industry Natural Getaways in Korea’s Gyeongnam Province 2021-05-26 Hit:43
691 Travel Moonlight Tour at Changdeokgung Palace Opens 2021-05-26 Hit:19
690 Press Release Opening of EXCO 2nd Exhibition Hall in Daegu 2021-05-20 Hit:31
689 Industry Busan - Inspiration for Future Events in Korea’s Beloved Coastal City 2021-04-27 Hit:65